Clients enjoy getting a promotional deal or coupons with a discount. This reality is known by search engines so that they crawl the words on each website page that might indicate promotional gifts. That’s why it’s a critical SEO technique not just for your customers but also for Google and other search engines to put a special offer prominently on all of your pages and also on your meta descriptions. I strongly suggest you to visit -Importance of Search Intent for SEO to learn more about this.
Clients searching for local companies on the Web hope to get a phone number to call or an address to visit. You can’t keep them on your site for a longer time if they can’t get your company’s phone number or address easily on each website pages.
Search engines are continuously inventing ways to measure whether a website needs to be ranked or not, with the many dubious SEO tips that are emerging. The best approach is to check on the Internet for good reviews of a site. That’s why one of the top SEO tips that a site owner must follow is to show client testimonials and feedback on a local business website. While Google opposes using testimonials and reviews as one of its pillars for a website rating, SEO researchers and experts see a huge connection between high PR and glowing testimonials and reviews of customers on a platform. H1 and H2 tag keywords have more impact on the rank of your company website than keywords on the body of a web article itself. And because search engines are unable to read image files, they instead read the alternative text placed in the image file.